3 Essential Tips You Need to Know When Choosing an Affordable Web Design Service
Did you know that in the United States, the UK, Australia and New Zealand, approx. 52 – 66% of businesses are without a website. I put it down to not knowing the essential requirements when choosing an affordable web design service. Perhaps the business owner isn’t technically savvy, maybe afraid of being ripped off and likely so, as I’m sure we’ve all heard the horror stories of huge expenditure with no return on investment (ROI). Consequently, this article is designed to relieve the anxiety of the unknown by clarifying 3 essential tips you need to know when choosing an affordable web design service.
Tip 1. Web Design Company with Transparent Web Design Pricing.
Perhaps one of the biggest reasons why many local business owners haven’t yet had a website developed, besides the often over-inflated prices, are all the variables left unmentioned. There is nothing worse than choosing a company based primarily on price, to suddenly find you have an ongoing monthly bill you never accounted into your budget. Make certain the company you choose is transparent in their pricing structure.
Take into consideration that there will be an ongoing annual domain name registration cost. In some cases, the first year maybe included into the original price, but be sure to inquire anyway. There will also be a monthly web hosting charge. Now this is where it can get a little tricky, as cheaper does not necessarily mean better.
Tip 2. The Whole Web Design Process Needs to be Simple.
I once heard an old saying that goes something like… “if you need something done, find someone who’s busy to do it”. Whoever it was that thought of that, obviously wasn’t a small business owner. Small business owners simply don’t have the time to be mucked around ‘jumping through hoops’ to get the job done. The process needs to be simple from start to finish.
Often you can tell from the prospective web design company’s website, whether they have a systematic operation. Furthermore, a guarantee that you will receive exactly what you want should be included in their sales page.
Tip 3. Check Out Their Web Design Portfolio and Testimonials.
Now this tip may seem a little redundant, as I’m sure that anyone searching for an affordable web design company would go through their portfolio and testimonials. So I’ve included a bonus tip, but still thought it at least worthy of mentioning. Furthermore, you may see a particular web design template or page design that gives you ideas for your own.
Since the Federal Trade Commission (FTC) has clamped down on solicited testimonials, you can be fairly confident that they are genuine.
Bonus Tip – Preparation Prior to Approaching Your Chosen Web Design Company.
Be sure to checklist all of your requirements and necessary content i.e. branding folder with logo and identity guidelines, images and/or video, etc. Write a short brief on what you desire and package them together ready to present to your developer.
domain name registrations
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